It seems so simple. Ultimately there are only four ways to make more money in your business:
1.
No, in our minds Authentic Greedy Williams Jersey , money is about our self worth, about how we compare ourselves to others, about how we feel about ourselves, about our success, and ultimately about our survival.
I have a favorite story about money that makes this very clear.
A few years ago Joe Thomas Jersey , I worked with a husband and wife team who were executive coaches.
Because of our work together, they started to attract more clients on a consistent basis.
However, like many independent professionals, they were undercharging for their professional services.
But when I suggested they raise their fees, they became very uncomfortable.
It turns out that both had been raised in relatively poor families and they continually got the message that 鈥渞ich people are dishonest.鈥?
Because they believed that to be true, of course they didn鈥檛 want to raise their fees. That would make them, in their minds, dishonest.
And, if they felt they were dishonest Zane Gonzalez Jersey , that would be a moral failure. That wouldn鈥檛 feel good. It actually felt better to make less money!
After we explored this belief in depth, they realized that it was both emotional and illogical. It clearly wasn鈥檛 true that all rich people were dishonest.
Their belief started to transform to: 鈥淲e offer an honest service that makes a difference to our clients and it鈥檚 OK to charge what that service is really worth.鈥?p>
This new belief felt a lot better than the old one.
And realizing this, they finally clearly saw that the fees they then charged were virtually nothing compared to the value their clients received.
And before too long they had doubled their fees with almost no pushback from their clients.
And no angst on their part.
So, the very first thing to examine if you are not making the money you want, are your beliefs about money.
Why? Because we believe what we believe to protect us from any kind of harm 鈥?even if this harm is imaginary.
My clients believed they鈥檇 become dishonest if they raised their fees. So, in their minds, not raising their fees prevented that from happening.
What shifted this belief was clearly seeing that it was essentially nonsense. They could raise their fees and still be honest people.
With this powerful insight, their belief was forever changed.
And now, as a business owner Antonio Callaway Jersey , I challenge you to question your beliefs about money. First, identify the ones that are holding you back.
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08.08.2019 05:38
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